NOW Comms Asia — Kinda Different
← Video

Make the future visible.

IDEMIASingaporeVideo + visual storytelling

A complex technical proposition, made easier to see and understand.

IDEMIA project film — animation frame.

IDEMIA project film — animation frame.

Purple regional-connectivity animation still from NOW’s IDEMIA IB 2.0 case

Start with the audience.

Help an audience understand an intricate future-state solution in a competitive pitch.

Give the idea a different way in.

Build the story first, then use animation to explain the process and live action to show the experience in a real setting. Each format answers a different question.

  • Story development
  • Animation
  • Live-action production
  • Proposition clarity

Carry the moment forward.

A visual explanation connected a technical vision with the user journey, making the proposed experience easier to understand.

What needs to move
for your audience?

Start a related project ↗